In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
This is genius. Love this ad so freaking much. Now every cool kid out there is gonna want a Samsung so they can draw on it. This features street artist BOICUT.
They even exhibited the washing machine and held a sweepstakes on Facebook for a chance to win it. See
Client: Samsung
Agency: traktor wien