Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Spotted in the wild, by yours truly, a very simple idea for the Santa Monica police urging Angelenos not to drink and drive. They placed this half-Taxi, half-police car in front of Third Street, a pedestrian friendly shopping area. The number of people stopping to photograph this was a testament to the power of an ad that actually creates awareness. No idea if it was done in-house or by an agency but kudos to whoever created it. "Choose your ride" indeed.