Siminn - Siminn Netvari - (2009) :30 (Iceland)

Iceland-based agency Ennemm, together with the Crossroads' directors Samuel and Gunnar, showcase the harsh depiction of unrestricted children in an adult world.....

To illustrate the effectiveness of Siminn's free website filtering service, Siminn Netvari portrays impressionable young children in various scenes: a chaotic bar, a strip club, gambling and even entering a dangerous stranger's house. With scenes set to an eerily somber Icelandic song and bearing a likeness to government smoking and drug PSAs, this unreservedly truthful ad helps to command attention in order to minimize the dangers of children surfing the web unrestricted.

Agency: Ennemm, Iceland
CD: Hjorvar Hardarsson
Art Director: Hjorvar Hardarsson
Copywriter: Jon Gnarr
Producer: Sveinn Lindal
Prod Company: Sagafilm, Iceland
Director: Samuel and Gunnar (of Crossroads)
EP: Hugi Halldorsson
Editorial: Sagafilm
Editor: Samuel and Gunnar
Producer: Orn Sveinsson
Telecine: The Mill, London
Colorist: Seamus O'Kane
Post/Effects: Sagafilm
Music: Bubbi Morthens
Composer: Arnar
Sound Design: Sagafilm
Sound Designer: Nick-Cathrad Jones
Shoot Location: Reykjavik, Iceland