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HOKA's "Far Out" shows their Mafate X shoe running in remote South Africa
Apparel brand HOKA's new campaign “Far Out,” features the new trail running shoe Mafate X in the untamed
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522 ads
Country: US
Brands and insincere 'purpose' marketing tactics, what a tangled web.
I feel like this article, over at Adage, deserves a lot more attention. "Purpose is not a watered-down reflection
Country: US
Kellogg's possibly facing boycott due to Tony the Tiger posing with Dylan Mulvaney
Well, this is an odd one, but several sources are claiming that Kellogg's is facing boycotts because Tony
Country: US
Shut up and sell the product
I have always been against brands wading into the cultural conversation regarding any topic du jour for several reasons. The
Country: US
A New Definition of Creative
I remember when the word “creative” was an adjective. Of course, today it’s also a noun. I believe this
Country: US
Dylan Mulvaney as spokesperson for Nike women and Bud Light cause backlash.
Dylan Mulvaney's agents over at CAA are working hard for their money. Dylan has so many paid promotions
Country: US
EOS Unmanhandle your face
This is going to come as a giant shock to brands and ad agencies alike but the majority of people
Country: US
Advice for people who need to hear it
About a decade ago (give or take a year or two) I was a senior copywriter on adidas Originals at
Country: United Kingdom
Balenciaga’s controversial new campaign and the long history of ‘shockvertising’
Kim Kardashian is refining her personal brand. Right-wing news outlet Fox TV is gaining viewers through attention-grabbing headlines. Photographer Gabriele
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#BoycottTampax trends after ill-advised tweet, as brand Tampax doubles down on it.
This is the story of how Tampax torpedoed its own brand. Tampax seems to be on a mission to destroy
Country: US
Dylan Mulvaney has a paid partnership with Haus Labs, Lady Gaga's brand.
Dylan Mulvaney has a paid partnership with Haus Labs, Lady Gaga's brand. It was initially published on Gaga&
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Ulta releases David Lopez interview discussing "Girlhood" with Dylan Mulvaney - receives prompt backlash and #BoycottUlta hashtag
When you are the leading brand with the largest market share of your niche, it makes sense to expand the
Country: US
Major advertisers flee platform due to Twitter's child porn problem
Major advertisers including DirecTV, Dyson, Forbes, Mazda, and PBS Kids have suspended or canceled advertising campaigns on Twitter because their
