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Drinks & Alcohol

 

.drinks -alco, soft, natural & not (ads)

 

Peach Street Distillers "This is Peach Street" (2016) 1:00 (USA)

Peach Street Distillers "This is Peach Street" (2016) 1:00 (USA)

There's a lot of "maybes" in this spot, but they all add up to a small batch artisanal distiller that makes more than 25 different beverages and has a philosophical love of peaches.

 

Koskenkorva "Vodka from a village" (2016) 1:00 (Finland)

 Koskenkorva "Vodka from a village" (2016) 1:00 (Finland)

Koskenkorva doesn't have a bustling city with hip hop stars and big buildings and fancy cars. Nope, it's just a small village of Finns who make Koskenkorva in the town the Vodka is named after. Great positioning for what I have been told, is a bottom-of-the-shelf vodka.

 

Purdey’s - Idris Elba + Purdey’s Present: #ThriveOn - (2016) 2:37 (UK)

Purdey’s - Idris Elba + Purdey’s Present: #ThriveOn - (2016) 2:37 (UK)

Last week at D&AD Festival, I was lucky enough to attend a lecture called “Storytelling in an attention deficit world” by Gaston Legorburu, the Chief Creative Strategist for Publicis.Sapient

 

Café Pelé's coffee is so fresh they packed it in the daily newspaper

To show that your product is packed every day and is so fresh Café Pelé had a brilliant idea, they simply packed their coffee in the daily newspaper.

Commercials: 
 

Martini - Play with time - (2016) :60 (UK)

Martini - Play with time - (2016) :60 (UK)

"I was born the richest man in the world" says the VO as the ad begins, but fret not, this isn't a tired interesting man clone.

 

BETC Pop gets together with Burn energy drink

Burn, which is an energy drink now part of the Monster Energy conglomeration, is making a big comeback as beign the official energy drink partner of France's hottest electronic music festivals: Nuits Sonores (Lyon), Weather Festival (Paris)Astropolis (Brest ), the Peacock Society (Paris) and Marsatac (Marseille).

Commercials: 
 

Redd's Wicked Apple "Bang" (2016) :15 (USA)

Redd's Wicked Apple "Bang" (2016) :15 (USA)

Bang. This is one tough hard alcoholic apple juice. With a taste that is bold. We're talking break-the-glass hard. Better drink it from the can next time.

 

Redd's Wicked Apple "Apple juice" (2016) :15 (USA)

Redd's Wicked Apple "Apple juice" (2016) :15 (USA)

It's about to get wicked. So wicked, the glass itself will actually pee itself. hence my title, Apple juice. Geddit?

 

POWERADE - Claressa Shields / U.S. Olympian - Girl's Place (2016) :15 (USA)

POWERADE - Claressa Shields / U.S. Olympian - Girl's Place (2016) :15 (USA)

As the world gears up for the Rio Olympics, Olympians Claressa Shields, Lopez Lomong and Olympic hopeful Shakur Stevenson are the new athletes to appear in Powerade's "Just a Kid" campaign.

 

POWERADE - Lopez Lomong - U.S. Olympian Run (2016) :15 (USA)

POWERADE - Lopez Lomong - U.S. Olympian Run (2016) :15 (USA)

Sports stars come from humble beginnings. It's the daily grind that sets them apart. It's the drive they have, that makes them olympic hopefuls. Like Lopez Lomong. He once ran for three days straight.

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