guerrilla

Mother and VIBES create "release papers", smoking papers aimed to release incarcerated cannabis offenders.

Proceeds from sales are earmarked for the Last Prisoner Project.
2 Comments

Live from the PS5: increased bizarre activity globally: Thor's hammer spotted in the Netherlands and Belgium.

Remember when the Leviathan Axe from the God of War smashed into the banks of the River Thames? PlayStation and TBWA behind increased activity on PS5.

Sony Playstation - Live from PS5 / Bringing You The Extraordinary - Leviathan Axe from the God of War

This is "Live from PS5" where it's perfectly normal to report the news while Kratos slides down the ice road with Atreus and the wolves

"Musica" statue in Nashville suddenly clad in bell-bottoms

Singer-songwriter Lainey Wilson's new album is called "Bell bottom country" and this is how Nashville found out about it, the "Mus

Otherworldly billboard from Little Moons gives commuters a little lift in this handy OOH activation by Lucky Generals

Otherworldly billboard from Little Moons gives commuters a little lift in this handy OOH activation by Lucky Generals

HEINEKEN - The Driver's Fridge (2020) case study (Singapore)

Thirsting for a cold one before driving? Hold our beer.

Helsinki’s deserted stores transform into OOH for small businesses as a gift from Telia phone carrier

Small businesses have been hit hard by the pandemic and, as a result, a great number of brick-and-mortar stores globally have been left deserted.

Bar chain "Shotluckan" proclaims themselves their own country to avoid 10 pm ban on alcohol sales

A Swedish bar-chain named, roughly translated, "The Shot spot" and with the motto "Life's too short to sip drinks" has procla

IKEA Bahrain pulls a fast one with "bad translation" of their signage.

Ikea Bahrain has pulled as fast one on everyone - or just saved face after a huge mistake. You be the judge, either way it was all over social media.

Burger King changes signs to "Stay home"

Yet another brand promotes corona social distancing

The Glue Society Debuts Brexit-Inspired Installation at London Design Festival

The striking 6m-high installation inverts the familiar mechanics of a forklift, depicting a conspicuously airborne machine overwhelmed in its attempt

Sign a lease, be an organ donor

At Banff Centre you'll see things you can't unthink

Cirque du Soleil are just like you and me

Lawn Doctor reminds you: don't be a grasshole

Don't be kept in the dark about cage free eggs

Get a bucketful of free travel cards. And a bucket, too.

Sabo "moving sale" parody billboards taunt anti-Trump celebrities

We had the pleasure of chatting with SABO about his street art; "Search and Destroy - the art of SABO, so we were expecting high level sarcasm an

Coca-Cola creates selfie bottle.

Reebok wants you to stop using the wrong shoes at the gym

JCDecaux wants smokers to see the damage inside

Dignity Institute, talking bones DM images

2 Comments

Café Pelé's coffee is so fresh they packed it in the daily newspaper

To show that your product is packed every day and is so fresh Café Pelé had a brilliant idea, they simply packed their coffee in the daily newspaper.

Helsinki Region transport want you to go west!

Arla drops some massive cheese in Helsinki

Under Amour brings Rugby to the Thames

4 Comments

Wrangler, or Wrongler. Your choice.

Introducing BEARDSURANCE by BrokerLink

Ariel takes the stain out of just about anything

7up, took over a London bus with an urban knitting campaign #feelsgoodtobeyou

You may have seen it all over twitter already, the knit-bombed London bus. A stark contrast to this seasons grey skies.

7up - #feelsgoodtobeyou yarn bombed London bus - (2014) 2:00 (UK)

7up® flew Magda Sayeg, the urban knitting queen, to do some yarn bombing in London. She completely transforms a London double-decker bus.

Giant pink condoms covering tall things - Thrice!

Brazilian ad agency wants to change the subject

1 Comment

Mutato sums up Brazil's loss in one social post for Coke.

TOYOTECNO encourages men to clean up.

So here's an interesting factoid. In Japan, only 7.5% of husbands clean the bathroom.

A simple message from RTH hair transplant service

1 Comment

Mountain Dew explains its philosophy.

Celebrate the Night Animals with Lilla Sällskapet.

Book Culture: imagination got there first.

Game of Thrones Dragon Parking

Spreading the word about breast cancer through graffiti

Six Taste - Eatable business cards for dessert

Smoking changes you

7 Comments

9/11 Forward. Together. - street art

A group of Miami ad school students made this street art vandalizing tour (I'm not judging, I did it too when I was a student in the 90s), and a
3 Comments

Heineken "The Seat" (2013) 2:15 (Italy)

Kidum: The first QR Code activated by IQ

Here is a guerilla campaign our agency Yehoshua/TBWA created to boost enrolment to Kidum – a school that preps you for SAT exams.  

Unlock a woman and help escape domestic violence

The New York Lottery gets creepy for Mother's Day

Porteur Bike sale

Helsinki Region Transport Fact Campaign

1 Comment

Corona: Django Responsible Drinking (2013) 1:30 (Spain)

Nice, simple way to get people in Spain to think about responsible drinking. Blur the opening credits of a Django. During the premiere.

Casa Mariol "Wine Ink" (2013) 1:15 (Poland)

Successful business stories aren't only written in ink, but over a glass of wine.

SriLankan Airlines Golf Classic - Don't park here (warning: flying golf balls) stunt

This guerrilla stunt that Grant McCann Erickson in Colombo did to promote the SriLankan Airlines Golf Classic had many people momentarily upset and sp

Jaison Greene / Urban Detox - ads on toilet paper.

Thai Health Promotion Foundation - Smoking Kid - guerilla (2012) Thailand

Ogilvy were tasked with the issue of reminding adult smokers that smoking is like , bad for you mmm'kay?

Off-Center - Drag Machine - Pipes postes (2012)

A rather un-subtle way to advertise drag queen night, with the pipe hanging out. 
1 Comment

Toyota: protect what's behind you

4 Comments

Angry birds invade China via McDonald's & TBWA

5 Comments

Mister Imagine's Toy Store allows imaginations to run wild by selling only plain cardboard boxes.

Welcome to Mister Imagine's Toy Store, where you'll find a giant castle, a music area, birdhouses, weather clouds, hot air balloons, and muc

Patriotic American flag crosswalks found in NYC on 9/11

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