Launching today, ‘Dedicated to You’ will see hundreds of thousands of complimentary pints of Tennent’s Lager and Tennent’s Light gifted for people to enjoy in around 2,000 outlets as the beer brand announced it is dedicating a pint to the nation. All you have to do is go to the pub! (Well, after claiming your pint at Tennentsdedicatedtoyou.com )
The 90-second brand film showcases pubs and bars as they prepare to reopen, fans, and some beautiful shots of Scotland’s cities. The soundtrack is by former T-Break artist Declan Welsh and the Decadent West, it's the anthem "Times" - a song all about relishing life and being with friends. Because that's what everyone has been waiting for, the good times shared over a pint. It's a little bit generic choddy, but the soundtrack and Scottish views do stir up the national heartbeat. I would love to go to that pub with the green tile wall and comfortable leather stools. The many shots of pubbly lager is making me thirsty for a proper landlord pour.
Tennent’s Lager has been part of Scottish culture and society for 135 years, so it's only right that they celebrate with Scotland as the pubs reopen after the longest shutdown since world war two.
