Toyota Camry - My Bold Dad - (2013) :90 (USA)

Dad is there through good times and bad, standing up for his daughter, teaching her right from wrong, helping her along. And when she's grown, she makes a bold choice all her own. I'm not a fan of the VO, which also repeats a line, as I feel this story was already expertly told in visuals alone. Nicely cast, cute kids, recognisable scenarios.

CREATIVE CREDITS
Client: Toyota Camry "My Bold Dad"
Ad agency: Saatchi & Saatchi LA
CCO: Jason Schragger
CD: Erich Funke
Copywriter: Nick Cade & Donnell Johnson
ACD/Art Director: John Kritch
Designer: David Hsai
Director of Content Production: Sara Seibert
Senior Broadcast Producer: Pamela Parsons
Associate Integrated Producer: Claudia Barreda
PRODUCTION COMPANY: MJZ
EXECUTIVE PRODUCER: Emma Wilcockson
PRESIDENT OF PRODUCTION COMPANY: David Zander
Producer: Laurie Boccaccio
DIRECTOR: Nicolai Fuglsig
DP: Alexis Zabe
EDITING COMPANY: Nomad
EXECUTIVE PRODUCER: Susye Melega
PRODUCER: Shannon Preece
EDITOR: Tom Muldoon
ASSISTANT EDITOR: Sean Scannell
FINISHING: A52
Finishing Artist: Andy McKenna
Finishing Producer: Jamie McBriety
MUSIC: Elias Music
Executive Creative Director: Vincenzo LoRusso
Creative Director: Michael Goldstein
Executive Producer: Ann Haugen
Senior Producer: Katie Overcash
SOUND DESIGN: Noises Digital
MIX: Lime Studios