Created by RKCR/Y&R - all CGI from The Mill, London, this is the first global ad campaign for the LOndon Olympics aired the eve of the handover to London at the Beijing 2008 Olympic and Paralympic.
Damon Collins : Creative Director
Chris Hodgkiss, Dan Hubert, Amber Casey, Tim McNaughton, Freddy Mandy : Art Director
Pip Bishop, Amber Casey, Dan Hubert, Tim NcNaughton, Freddy Mandy : Copywriter
Francis Castelli : Agency Producer
Production Company: The Mill
Planner: Lucy Howard
Account Director: Joanne Creates, Holly Smith
Media Company: OMD
Media Planner: Seeta Kalghatgi