Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Vroom's campaign has always focused on their USP which is that you don't have to visit a used car dealership. In this super bowl ad the dealership is depicted as some sort of horror story where the dealer literally tortures you until you buy a car. It does kind of feel that way sometimes.
Ad agency: Anomaly