HOKA - “Together We Fly Higher” (2025)
HOKA’s new brand campaign, “Together We Fly Higher,” represents the highs and lows of the journey of training and
Wet developer A2M decided to announce the new game with a splash... or splat, kablammo, ka-pow and a song. In this viral ad, the men shot down by Rubi all sing her praises with their last breath.
Wet is 3rd person shooter which tells the story of Rubi, a gun for hire who works for a man who is not who he claimed to be. With Rubi now on the run, she is trying to find the man who left her for dead and leaving a massive body count in her wake. Yaknow, the usual.
Agency Producer: Annie Hards
Copywriter: Clark Crozer, Jack Collier
Production Company: Creative Monster
Director: Jamie Sterba
DP: Kevin Sarnoff
EP: Scott Flor
Producer: Theresa Marth
Post/Effects: Identity FX
VFX/Inferno Artist: Christian Severin (3D), Leo Vezzali (Compositing)
EP: David Van Woert, Leo Vezzali
Editorial: Ayzenberg
Editor: Chris Scheer
Telecine: Co3
Colorist: Santiago of Co3
Composer: Michael A. Cohen (ASCAP)