What everyone wants: Head. Lots of head.

What everyone wants: Head. Lots of head.

Bizbash reports that to promote the new Eddie Murphie movie "Meet Dave" 20th Century Fox took a 15-foot-tall foam head on a cross-country tour in the US.

"The sell [for the movie] has always been Eddie Murphy in Eddie Murphy. Eddie as the vessel and Eddie as the captain of the vessel," said Iannelli. This concept was key as the movie centers on Dave Ming Chang—a human-shaped ship—that is controlled by a miniature crew of aliens.

BizBash NYC

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