Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
Comedian Bob Monkhouse is back from the dead in a television ad which blends archive footage of Monkhouse with shots of a body-double in a graveyard. The campaign promotes Prostate Cancer Research Foundation's "Give a Few Bob" campaign, fighting prostate cancer--the disease that killed Monkhouse.
Monkhouse's widow Jackie said it was a great honour for her husband, who died in 2003 aged 75, to feature in the ad, which coincides with Male Cancer Awareness Month.
"Bob would love this ad," she told British tabloid The Sun.
"It's funny but has a serious message about the threat of prostate cancer."
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