As the United Nations Ocean Conference in Nice has just concluded and the effects of climate change continue to be
‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
This summer, a “man-made natural wonder” is being promoted to visitors in Northern Europe: the swirling blue-green algae blooms of
After the terrorist attack on the Twin Towers in New York City, Steve Hayden had an idea.
He phoned up Joe Pytka to create an ad that showed how people lived without fear as a response to the attack, which was meant to incite terror.
Joe spent a day or two just filming New Yorkers, doing their thing, while his crew cleared all rights after the fact.
Production company: PYTKA
Diector: Joe Pytka
