Amnestia Bandeja/Amnesty International "Last meals." (2013) :45 (Puerto Rico)

This simple spot was done for Amnesty International Puerto Rico. Show the last meals of executed prisoners who were found later (or presumed from the start) to be innocent. It ends with: Si Fuera Tu última cena, qué pedirías? or basically, If this were your last meal, what would you choose? And then of course the hashtag in spanish that reads 'My last meal,' and the drive to take a stand against the death penalty on Facebook

#MiUltimaCena, by the way,only has three hits. And they're all from last year. And probably aren't related.

Client: Amnesty International PR
Agency: DDB Latina Puerto rico

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