In new AI generated campaign, âMini Pearl Adventuresâ, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
This is pretty funny. Havas hypes up AI delivery, the future is here, yadi-yada - and then demonstrates how the brilliant scientific breakthrough works.
The delivery guy shows up and says "A", and the recipient says "I". Teeheehee! Taking the piss out of hype is always funny.
AM:PM City Market, a popular 24/7 supermarket chain in Tel Aviv, caters to the city's young crowd, tech fans, and buzzword enthusiasts.
In a time when AI technology steals the spotlight, ampm wants to promote their delivery service with a fresh twist.
Copywriter: Ron Minnes
Art director: Alison Gabbay
Creative manager: Tal Manor
Chief creative director: Ben Sever
Account manager: Zoar Letz
Account executive: Tal Partush
Chief accounts officer: Sarit Ben Tzur
Chief digital officer: Yafit Avni
Chief executive officer: Ben Sever
Chief executive officer: Or Gleicher
Production company: Karmi ve Cohen
Production manager: Jonathan karmi
Production manager: Almog Levi
Director: Shai Cohen
