I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
Check it out - a bit of a flashback from Adidas-- so soon after the other one as well: Straight to the moon.
The two Sonics ones are from ddb Seattle from three years ago -- The other three are from an Adidas campaign that is just launching.
Not too much of a surprise (the concept fits basketball after all,) but strikingly similar none the less. All revealed inside!
First up, Sonics "It takes five" (above)
Next up, Adidas "five." (Below)