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The old "when women have guns aim at the family jewels" visual gag, executed almost identically on two separate posters..
[missing image]
Client: American Firearms
Agency: Paradigm Communications.
AD: Cody Spinadel CW:Mike Collado
Line reads:classes for women..(or something like that)
Seen In: 1997 Art Directors Club (US)
I'm pretty damn sure that the 'tuesday night' one was first. It totally cracks me up, so much so that I hung it in my office back when it was in the CA annual of 1995.
Even I cringe at the blunt second visual. So, I think the top one is the better one, and hey, they second one came two years after the first one won awards...*Hmmmm*.. Makes you think they...er..were very inspired by the first ad? Maybe. But perhaps it's just a "first thought" visual.
What surprises me most here, is that the Communication Arts Annual and
The Art Directors Club apparently never look at each others awards. Else one would have thought the judges could spot this rip-off before it actually won an award! Heck I should judge, it would've never slipped by me. *hahaha*
Well, it might just be a total coincidence as well. The old 'girls will aim at the family jewels'-joke-thought has crossed more than one mind more than once. Heck, thats where I always aim ;-) . But do say what you think too. It's a free world.
