In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
A man's suitcase gets lost while he's on vacation.
Losing luggage at the airport is a bummer, but for the protagonist in Heinz's new ad, it's a complete disaster. In the commercial, we witness a man arriving at his vacation destination, only to realize that his luggage is missing. The rest of his trip is filled with misery. And weeping. A lot of weeping. What could have been in that suitcase to cause such a profound sense of loss?
Chief Creative Officers: Ana Balarin, Hermeti Balarin
Creative Directors: Juan Sevilla, Joe de Souza
Creatives: Chelsea Thorley, Hannah Fortune
Production Company: Biscuit Filmworks x Revolver
Director: Steve Rogers
Director of Photography: Rob Hardy
Production Designer: Jon Henson
Stills Production Company: Making Pictures Productions
Photographer: Kamilla K Stanley
Director of Photography: Louis Mackay
