In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Mike Tyson, taps a vending machine to give up the goods, then gives a crazy look at the intimidated guy. Don't be afraid, stranger, here have one of my left-over women in white.
Yeah, that's not at all creepy either.
The original creepy are the lyrics of the song Mike Tyson croons in the first ad.
