Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
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The little cheeses go to the gym, ride the subway, have a rave, etc. Very cute. Short form: Longer form:
"For every woman. We mean every." reads the Blush lingerie billboard featuring a bearded man wearing silky secrets. This billboard was placed in the same frame as the hot lingerie billboard a few years back was, central in Berlin, during Pride week. The subline "proudly welcomes the Berline pride weeks" is under the sender. Personally I find this to be a huge turnoff, but then I'm apparently not the target market for this product. Who knew?
Client: Blush Lingerie, Claudia Kleinert
Agency: DDB Berlin
Executive Creative Director: Gabriel Mattar
Creative Director: Ricardo Wolff
Copywriter: Reinier Demeijer-Gorissen
Head of Design: Mahmoud Fathy
Junior Art Director: Halil Mete
Photographer: Kiko Dionisio
Client Service Director: Susanne Pluemecke
