National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Brief: Create a business card for a diving instructor.
Solution: Manually make cards that have actually been wet to imply that this guy spends most of his time in the water.
Response: Diving instructors classes were fully booked for up to four months in advance.
Kudos: BBDO Bangkok
Designer: Raj Deepak Das (also Creative group head/ Art Director)
Contango (Photographer)
Suthisak Sucharittanonta (Chief Creative Officer)
Weerachon Weeraworawit (Creative Director/ writer)
Kajnarong Inpornvichitr (Creative Group Head/ Art Director)