lottery
National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Butterfinger is bold. Bolder than a skydiving cowboy bullrider doing a series of escalating crazy mid-air stunts while being nagged by his mother. Bold enough to be remembered post superbowl? We'll see.
Ad agency: Santos