Bottega Veneta presented an interactive poetic installation in Shanghai that showcased 22.000 copies of the anthology In Such a
From bleeding out in the street and being kidnapped by bandits to organ harvesting rings and alligator attacks, this ad
In new AI generated campaign, âMini Pearl Adventuresâ, Gong cha is using vertical video to promote its new Mini Pearls
Campari seems to launch a new product on the 23rd of November accompanied by a Viral Marketing campaign called "Red Passion".
Part of the campaign - becoming the basic viral campaign seeding channels - a MySpace profile, Flickr page, YouTube video, Hotel Campari microsite and a second heat proclaim microsite.
see more beautiful photos on flickr
The photos are very professional and the Hotel Campari microsite provides some flash interaction. Holding back the actual information about the advertised product makes people curious to find out what's behind that campaign and it seems to work ...
More at my blog or the above mentioned links.