In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
The 2015 Super Bowl XLIX begins with a predictable cliché from Carl's Jr, who like to combine eating greasy burgers with scantily clad women. To promote the new "all natural" burger that has no hormones and no additives, they have curvy Charlotte McKinney strutting her near naked stuff through a market, where strategically placed tomatoes and melons provide cheeky cover. The suggestive covering up make it seem as if Charlotte McKinney is nude the entire time, a visual gag as old as the art of cinema but still funny when done right. The only thing new about this ad is that Charlotte McKinney isn't Kate Upton. If we're honest, the models have become the only way to judge which year the Carl's Jr crap is from.
Come back super bowl 2002, all is forgiven. Remember $6 dollar burger spritz, Pie and Birthday?
Creative Director: Mark Maziarz
Jr. Writer: Reilly Baker
Designer: Esther Kim
Director of Film Production: Sam Baerwald
Executive Film Producer: Molly McFarland
Film Producer: Brooke Horne
Film Production Coordinator: Taylor Stockwell
Group Brand Director: Judson Whigham
Brand Director: Alexis Coller
Brand Manager: Scott Vogelsong
Brand Coordinator: Anthony Fernandez
Group Business Affairs Director: Amy Jacobsen
Business Affairs Manager: Audra Brown
Business Affairs Manager: Maggie Pijanowski
Business Affairs Coordinator: Calli Howard
Group Strategy Director: Matt Johnson
Strategist: Eddie Moraga
Production Co.: RSA Films
Director: Jake Scott
Executive Producer: Tracie Norfleet
Producer: David Mitchell
Head of Production: Elicia Laport
Sales Rep: Shortlist
Post Production CO: Whitehouse Post
Editor: Rick Lawley
Assistant Editor: Devon Bradbury
Executive Producer: Joni Williamson
Producer: Evan Cunningham
Transfer: CO3
Colorist: Mike Pethel
Sr. Producer: Matt Moran
Visual EFX CO: JAMM Visual
VFX Supervisor: Jake Montgomery
VFX Supervisor: Andy Boyd
CG Supervisor: Jonathan Vaughn
Executive Producer: Asher Edwards
Sound Design + MIX: On Music & Sound
Composer: Chris Winston
