National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Aired in the 3rd quarter. Viewers who use Shazam to tag the ad will earn $1 for one of seven charities for kids.
Created by: DDB Chicago
Client: Cars.com
Title: Confident You/Neck
Agency: DDB Chicago
Chief Creative Officer: Ewan Paterson
Group Creative Director: Mark Gross
Copywriter: Matt Collier
Art Director: Wayne Robinson
Exec Producer: Brigette Whisnant
Production Company: Biscuit Filmworks
Director: Tim Godsall
Executive Producer: Holly Vega
Line Producer: Rick Jarjoura
DP: Jeff Cutter
Production Manager: Mercedes Allen
Editorial: Arcade Edit
Editor: Geoff Hounsell
Managing Partner: Damian Stevens
Executive Producer: Deanne Mehling
Post Producer: Kirsten Thon-Webb
Assistant Editor: Dean Miyahira
Visual Effects: The Mill
Colorist: Adam Scott
Music and Sound Design: Beacon Street