Google launched “Google Emergency,” a campaign spotlighting how AI can support access to emergency obstetric care in Nigeria. It’s
45% of football fans admit they’ve stopped watching a match to avoid jinxing the result. In response, for this
Millennials have come a long way from the bygone era of hipster mustaches, shutter shades, and sepia filters. Yet, nearly
As with most developing countries, TV is the great escape from your socio-economic lot in life. Knowing most poorer Costa Ricans would rather go without food than their TV's, Claro decided to use that behavior to the people's advantage by painting their satellite dishes with the name of a business, and turning their homes into micro economies. Nice idea. I love the women they interview, too. Great piece.
Advertiser: Claro
Product: Satellite TV
Advertising Agency: Ogilvy & Mather Costa Rica
General Creative Director: Jesús Revuelta
Group Account Director: Nuria Andrés
Creative Supervisors: Pablo Castillo, Andrés Aguilar
Art Supervisors: Daniel Gurfinkiel, Héctor Acuña
Creative Copywriters: Paula Corella, Manrique Alvarado
Designer: Josué Garro
Account Executive: Gloriana Leitón
Production Company: Applebox Producciones