National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
From Naga DDB Malaysia comes this interesting twist keeping Regional Environmental Awareness at the top of mind while taking a relaxing swim in a public pool. They've painted the poster straight on the tiles of pool. Or printed? I'm not actually sure how they did it
Ted Lim (Executive Creative Director)
Chow Kok Keong (Art Director)
Raymond Ng (Copywriter)
Ted Lim (Copywriter)