Google launched “Google Emergency,” a campaign spotlighting how AI can support access to emergency obstetric care in Nigeria. It’s
45% of football fans admit they’ve stopped watching a match to avoid jinxing the result. In response, for this
Millennials have come a long way from the bygone era of hipster mustaches, shutter shades, and sepia filters. Yet, nearly
Dead Sea Premier sells cosmetic products enriched with minerals from... the Dead Sea.
This year they launched a campaign for their Anti Age series:
A single radio spot was aired, at the precise second that Israel moved the clock back
and ended the daylight savings time.
This single radio spot was promoted with PR before and after it aired, resulting in wide
media coverage and and unusual number of curious radio enthusiasts that stayed awake
until 2 am, just to hear the single spot:
http://www.youtube.com/watch?v=1AhCAkzk7so
Client: Dead Sea Premier
http://www.premierdeadsea.com/
Agency: TwentyThree