As the United Nations Ocean Conference in Nice has just concluded and the effects of climate change continue to be
‘Created Different’ is a new pan-European campaign by VCCP, aimed at re-establishing Canon as the go-to brand for a new
This summer, a “man-made natural wonder” is being promoted to visitors in Northern Europe: the swirling blue-green algae blooms of
A splendid product, from Djarum, in Indonesia. Basically clove cigars.
These press ads, based entirely on product benefits, practically wrote themselves.
About is politically incorrect as we could get. I'm delighted with them!
Copywriter: Niel French
Photographer: Alex Keikeong
