National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Surely you won't believe the narrator but Daniel is on his fourth yoga class in Phuket. His don doesn't believe it either and why would he because the dude's wearing a VR machine. The only serious breathing he looks like he does is in between hoagie bites. Travel for real. It's better.
Client: Emirates Group
Product: Dnata Travel
Agency: TBWA\RAAD Dubai
CCO: Walid Kanaan
ECD: Fouad Abdel Malak
CD: Manuel Bordé
Creative Team: Gabriel Gama, Guilherme Grossi, Oswaldo Sa
Head of Art: Claudio Campisto
Head of Accounts: Joe Laham
Account Team: Monisha Mirchindani, Heba Younes
Production House: Good People
Director: Ali Ali
DOP: Pierre Mouarkech
Editor: Amr Rabee
Executive Producer: Michel Abou Zeid
Grading: Karim Mira
Sound Design: Hosny Ali
Online: Lizard, Cairo