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DoorDash - Laundry / Dash That Deliciousness (2022) :30 (Canada)

After showing them placing a DoorDash order, the spot continues with the customer dancing with a physical manifestation of one of the tasks as a Dasher makes his way to their home. The spots conclude with their delivery order being placed at the door and their task miraculously completed as they sit down to enjoy their food.


All of the effects for the video spots were created in-camera, with Hard Work Club and 1st Ave Machine enlisting a team led by acclaimed Cirque du Soleil costumer Lucien Berneche Atelier to create actual costumes representing the various stress monsters worn by the dancers.

 


More than 1,000 toys and kids’ items were sewn or tied in place to create the toy stress monster, for example, while each laundry monster featured about 75 items of clothing sourced from a thrift shop. Each costume took nearly 60 hours to create

Client: DoorDash


Title: “Dancing With My Stress”

Length: :30, :15, :15, :10 & :6


Media: TV & OLV

 


Client: DoorDash

Director Brand Marketing & Creative, Canada: Heather Cameron


Brand Marketing Manager, Canada: Delly Dyer

Senior Brand Manager, Canada: Martine English


Senior Production Manager, Canada: Jodi-Ann Simpson

 


Agency: Hard Work Club

Partner / Creative Director: Meghan Kraemer


Partner / Creative Director, Design: Christian Buer

Partner / Brand Growth + OPS : Cameron Stark


Agency Producer: Lindsay Hann

 


Production Company: 1stAveMachine

Canadian Representation: Hesty Reps 


Director: Karim Zariffa

Director of Photography: Andre Turpin


Executive Producers: Robert Helphand, Kate Hitchings

Line Producer: Tom Lariviere


Production Designer: Carolyne de Bellefeuille

Costume Designer: Lucien Bernèche


Casting Director: Denise Charest

 


Editing Facility: School Editing

Editor: Izzy Ehrlich


Assistant Editors: Fiona Alvarez, Zhenya Dolzikov

Executive Producer: Sarah Brooks


 

Colour Facility: Alter Ego


Colourist: Wade Odlum

Colour Assistant: Ebi Agbeyegbe


VFX / Finishing Facility: Alter Ego

Head VFX/Senior VFX Artist: Darren Achim


VFX Artist: Eric Perrella

VFX Assistants: Jake Hussey, Victoria Gaston


Senior Motion Designer: Edward Deng

Executive Producer: Hilda Pereira


Producer: Elise Beauvais

 


Music Licensing: Music Rights Clearance 

Director of Operations & Accounts : Katie Seline


Song: Dancing On My Own by Robyn

 


Audio House: SNDWRx 

Creative Direction / Sound Design: Didier Tovel


Engineer : Alex Gluch

Assistant Producer: Becca Friesen


 

Media: Wavemaker


Group Account Director: Lyndsey Rebelo 

Associate Director: Laura DeGrace


Media Manager: Anthony Visconti 

Media Planner: Emma Lasagna 


Media Planner: Christina Andruchiw 

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