In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
(superadgrunts only)
Ok, this commercial is ambiguous to such a degree that it had to be deliberate. Who wants to bet that it goes viral, or at least gets featured on E!'s The Soup or VH1's Best Week Ever?
Let the denials, finger-pointings, firings, quips and free publicity begin in 3... 2... 1...
