I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
Forward Media, part of Havas Media Group, has appointed Tony Mattson as its Head of Strategy. He joins the agency this week from UM London where he worked for almost a decade, latterly as Managing Partner, Strategy.
In his new role at Forward Media, the newest agency within the Havas Media Group stable, Mattson will report into the agency’s Managing Director, Ed Cox. He will be charged with leading strategy on the O2 account and growing the agency’s strategic capabilities by instilling data and content into the planning process. On top of this, he will also be responsible for thought leadership and boosting Forward’s profile in the industry.
Mattson brings a wealth of industry experience to Forward Media having worked across an array of sectors spanning financial services (MasterCard, FSCS, AIG); FMCG (Dairy Crest); alcohol (Bacardi-Martini); Media (BBC, Telegraph Media Group) Charity (Marie Curie) and B2B (Royal Mail – this work was awarded a Silver Cannes Lions).
Ed Cox, Managing Director, Forward Media
