In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
Will Ferrell can't deal with the fact that Norway has more EV's per capita than the US, so he enlists Kenan Thompson and Awkwafina to travel over there and kick Norway's tush. They either took a wrong turns somewhere or they're just terrible at readings maps because Kenan Thompson and Awkwafina ended up in Finland and Will has no idea that he was shipped to Sweden. Bah, all those Finno-Scania countries look the same! *wink*
Ad Agency: McCann Detroit/McCann Worldgroup
