I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
Kaza Razat sent in a guerilla spot where graffiti comes to life for Amnesty International's Control Arms campaign. The spot was initially spec but was then shown to Amnesty who, along with its two other partners Oxfam and IANSA, approved it and are using it in the worldwide campaign. "Street War" will be screened along with other material at the United Nations. The director says he wanted to make a spec that could actually mean something. Since being released on the web, the ControlArms.org has received a dramatic increase in hits. [missing image]
See the spot here
