Canvas, Cape town and GreatOdds.co.za demonstrate "beating the odds" with a family of redheads. This red headed family of nine has one baby with black hair, but really, the odds of two parents with the mutated MC1R gene to have a redheaded child is actually 1 in 4. (Note that blondes and brunettes can have the mutated MC1R gene.)
Client: GreatOdds.co.za Betting website Agency : Canvas, Cape town
Michael Ipp (Creative Director) Tim Church (Art Director) Tim Church, Michael Ipp (Copywriter) Still images, Cape town (Retoucher) Bryan Traylor (Photographer) Jackie St Clair Moor (Account manager)
