Hovis "good inside" (2015) :40 (UK)

Hovis "good inside" (2015) :40 (UK)

Back in 1973, Hovis created an iconic ad with a boy on a bike who works hard to deliver. And boy is that bread yummy. Now, Mother has given that classic a nudge with this spot featuring kids on bikes who work really hard...to leave the house. Nice CGI work.

Hovis "good inside" (2015) :40 (UK)
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Client: Hovis Agency: Mother

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