(3D) OOH, so malty!
Created to mark the launch of Amstel in Romania, this 3D OOH campaign for Heineken turns ordinary billboards into 3D
From the Wish I’d Thought of This Department. A 21 year old British student has just made more than US$155,000 in a month off his new website. From this story in The Daily Telegraph.
Alex Tew, who is due to go to Nottingham University next month to study business management, launched https://www.milliondollarhomepage.com in an attempt to pay his uni fees.
The website, offering internet advertising space, is made up of one page divided into 10,000 boxes, each 100 pixels in size. You can buy one or more boxes for US$100 each and cover it with a logo, which, when clicked on, transports web users to the customers' own site.
Watch out for my graphic on the top right of the Milliondollarhomepage on the left of the Chicken and under the Ant which will take you to https://www.welcometowallyworld.com
Alex launched his site on the 26th of August and initially started by emailing friends and family. And like all these Internet crazes, the thing just snowballed. Now he’s getting over 50,000 unique visitors a day and in excess of 125,000 hits!
Alexa’s "Movers and Shakers" has him at Number Three with Britney Spears (after Apple and Chevrolet).
Alex says "I started it as a way to eventually clear my student debt but if it carries on like this I’ll be a Millionaire.
"I was up late with my note pad when the idea came to me. I decided it had to be Million Dollar Home Page as Million Pound didn’t quite have the same ring to it."
Ah ...dude...you plan to study Business Management? Why? You've done it here. You could be teaching it. Even if no-one else buys so much as a solitary pixel, you've brained it! And such a simple idea. Well done.