Australian agency The Monkeys paired up with musician/producer Flume to create a song powered by tablet band members, and a robot conductor. Catchy song.
Much catchier than the Intel mnemonic, that's for sure. I wish they'd just left it off, since it's a "film," for "social," but hey. At least it got made.
Agency: The Monkeys
Executive Creative Directors: Justin Drape & Micah Walker
Digital Creative Director: Jay Gelardi
Head of Broadcast Production: Thea Carone
Agency Producer: Jade Wannell
Director of Client Services: Dan Beaumont
Content Director: Brad Firth
Senior Content Manager: Priyanka Patel
Executive Planning Director: Fabio Buresti
Engagement Planner: Nikki Stammers
Social Media Strategist: Mat Abet
Social Media Creative: Alice Schofield
Production Company: Finch
Executive Producer: Rob Galluzzo
Director: Alex Roberts
Director of Applied Technology: Emad Tahtouh
Producer: Camilla Dehnert
Artist: Flume
Artist Management: Future Classic
Client Credits
Jayant Murty: Director of Brand Strategy & Integrated Marketing, Intel APAC
Claudine Pache: Consumer Brand & Marketing Strategy, Intel APAC
Stephanie Gan: Regional Manager for Advertising & Digital Programs, Intel APAC