National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
"In celebration of our 75 years, we salute the faces and the vehicles that embody the spirit of the Jeep brand"
While some ad cats are getting Think Different flashbacks, I couldn't help but notice how rooms fell silent as this ad came on, slow black and white portraits and a delicate piano is such a stark contrast to the loud, fast-moving, colourful game. Congrats, Jeep, you at least know to zig when others zag.
Client: Jeep
Ad agency: Iris, New York