During the Superbowl only a 30-second version of this ad will air. A tie-in with Marvel's "Black Panther" movie, it's your usual co-branded in the zeitgeist moment only if you're really into this superhero film. Which granted, a lot of people are. Not sure how many of them also buy Lexuses, but we'll see.
Ad Agency: Walton Isaacson
Lexus LS 500 F SPORT - "Long Live the King / Black Panther extended cut (2018) :60 (USA)
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