In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
There's something very, very wrong with this spot. Lessee... A trio of wandering island minstrels pop up mysteriously outside a housewife's kitchen window, demonstrate their servitude by cleaning her sink, then happily dance-off around the corner to... go visit Aunt Jemima and Uncle Ben? Methinks this was conceived by an ofay creative team at Honky Honky and Honky - catchy little ditty though.
