lottery
National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Once again, they shot the lock. Which did not budge. Repeat: Did not budge.
This ad appeared in every big game from 1975 through 1983. The lock never budges.
Ad agency: Cramer-Krasselt