AdLand is back!

Maybelline's CGI-stunt with London buses with lashes and New York mascara buses has gone viral.

Maybelline has released two creative CGI films, one showing a silver mascara driving through New York, and the other showing London buses with eyelashes.
As the Masacara rolls by, you can see the word "surreal" on it. This was posted on Maybelline's official TikTok account for a hot minute.

Maybelline's CGI-stunt with London buses with lashes and New York mascara buses has gone viral.
0 seconds of 0 secondsVolume 90%
Press shift question mark to access a list of keyboard shortcuts
00:00
00:00
00:00
 


As fun as this looks, I'm sad that I can't see this for real - so don't go trying to find that Bakerloo carriage with lashes, it doesn't exist. Only people with their noses to their phones will be able to see these ads, but there's plenty of opportunity now that everyone and their marketing mother has passed it on.

Maybelline's CGI-stunt with London buses with lashes and New York mascara buses has gone viral.
0 seconds of 0 secondsVolume 90%
Press shift question mark to access a list of keyboard shortcuts
00:00
00:00
00:00
 

Great! You’ve successfully signed up.

Welcome back! You've successfully signed in.

You've successfully subscribed to AdLand.

Success! Check your email for magic link to sign-in.

Success! Your billing info has been updated.

Your billing was not updated.