AdLand is back!

MCI - Smiling / "Emoticons" (1997) :30 & :60 (USA)

MCI - Smiling / "Emoticons" (1997) :30 & :60 (USA)


Emoticons were a thing. This ad aired as a thirty second edit in the Super Bowl, but a sixty second edit aired at select times the following weeks.

MCI - Smiling / "Emoticons" (1997) :30 & :60 (USA)
0 seconds of 0 secondsVolume 90%
Press shift question mark to access a list of keyboard shortcuts
00:00
00:00
00:00
 

Ad agency: Messner Vetere Berger McNamee Schmetterer / Euro RSCG
Chief creative officer: Tom Messner
Creative director (Copy): Joe O’Neill
Art director: Michael Lee
Production company: Berwyn Editorial
Editor: Scott Gaillard

MCI - Smiling / "Emoticons" (1997) :30 & :60 (USA)
0 seconds of 0 secondsVolume 90%
Press shift question mark to access a list of keyboard shortcuts
00:00
00:00
00:00
 

Great! You’ve successfully signed up.

Welcome back! You've successfully signed in.

You've successfully subscribed to AdLand.

Success! Check your email for magic link to sign-in.

Success! Your billing info has been updated.

Your billing was not updated.