I guess this is NSFW, sort of? For National Endangered Species Day the Quick Response Fund for Nature (QRFN) has
To announce the opening of an IKEA on Oxford Street the company focused its OOH campaign on the iconic bag.
Show the product! They listened to the creative brief. The campaign features a film directed by Danish filmmaker Martin Werner,
Speaking of hamfisted public relations, heard the latest in the Diet Coke+Mentos fountain films?
Mentos does the wise thing and announces a "geyser" video contest to ride the wave of the diet coke+mentos fountain phenomenon.
Diet Coke has decided to stop sulking and launched "the Coke Show" on their flash-only site, which is impossible to link to so I won't. Uploading fountain videos there seems more like an afterthought though as there are none there now.
Score:
Mentos A++
Diet Coke: F
