lottery
National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Pro golfer Rickie Fowler is joined by Romo and Morgan as they get a sneak peek of the upcoming series “Full Swing.” The show debuts on Netflix on Feb. 15 and Michelob Ultra drinkers can scan a code on the ad to access the first episode one day ahead of time.
Client: Anheuser-Busch InBev
Ad agency: Wieden+Kennedy New York