National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
All we have here is a hummable tune called "I like beer", sung by men in bars, people in marathons, men in gyms, groups of golfers. The comedic relief lies in the fact that Chris Pratt is desperate to try and steal each scene as he's been relegated to just being an extra. The poor guy thought he had landed the roe as spokesperson too.Client: Michelob Ultra