National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, ‘Add Some Play’, developed by creative
Upon discovering that her cat scan technician is a very handsome man, the lady is upset that her appointment will be in only two days thanks to her insurance because she won't have time to go on a diet, fix her hair, get her nails done...
Advertised brand: Migdal Insurance and Financial Holdings Ltd.
Advert title(s): Migdal – Health insurance
Advertising Agency: Bruckner Yaar Levi, Tel-Aviv, Israel
Agency website: http://bnyadv.co.il/
Art Director: Tal Keisari
Copywriter: Dror Lavi
Account Supervisor: Yarden Enosh
Account Executive: Lee Duek
Planning: Aviv Shener
Head of Strategic Planning: Asaf sides
Media Director: Carmit Dori, Linda Yachbas
Office Producer: Sivan Leshed, Tali Sasson
Additional credits:
ISHAY HADAS PRODUCTIONS
Published: October 2014